Marketing | Media Platforms
| Module 1 | |
|---|---|
| Unit 1 | Account Check In |
| Unit 2 | Weekly Calls with the Account Manager |
| Unit 3 | Google My Business Information Update |
| Unit 4 | Google AD: Budgeting, running correctly, target markets, and Keyword Inventory |
| Unit 5 | Google Analytics: AD Reviews, Website connections |
| Unit 6 | Review Responses |
| Module 2 | Website |
| Unit 1 | Review & Update all areas of the website |
| Unit 2 | Change content as needed |
| Unit 3 | Connect with Pope Media for assistance and upcoming changes |
| Module 3 | Social |
| Unit 1 | Monthly Content Posting |
| Unit 2 | Weekly - Monthly Budget Posting |
| Unit 3 | Information Inventory: Update and correct platforms |
| Unit 4 | Comment Responses |
| Module 4 | Hubspot |
| Unit 1 | Email Campaigns |
| Unit 2 | Workflow Updates and New Creations |
| Unit 3 | Content Schedule & Working |
| Unit 4 | Customer Contact List: Categorized and Workflow Review and Updates |
| Unit 5 | Hubspot, Zapier, to Acculynx: Inventory |
| Module 5 | TV |
| Unit 1 | Coordinating New Commercial Ideas: |
| Unit 2 | Budgeting |
| Module 6 | Raise The Roof Referral: |
| Unit 1 | Budgeting |
| Unit 2 | Weekly Tracking update |
| Unit 3 | Content creations |
| Unit 4 | Compile packets for team members |